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| CRNtech “takes a look beneath the hood” at the technical and professional services issues that face the Channel today. Under the editorial direction of the CRN Test Center staff, CRNtech enables channel professionals to accurately evaluate new technologies and discover new ways to blend products and service offerings into high-margin sales opportunities. |
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Circulation
Qualified Circulation: 70,000
Print Edition Publishes 12 times per year (monthly)
Duplicated CRN Subscribers: 47,979
Unique CRN Tech: 26,276
See BPA statement for detailed audience demographics. |
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Integrated advertising campaigns that leverage print and online ad units have greater ROI
A recent, independent third-party study conducted by a $12 billion global technology vendor
revealed that when Solution Providers viewed print ads in CRN or VARBusiness and online at
ChannelWeb.com, as opposed to either print or online alone, they were:
• Twice as likely to add the vendor as a Partner.
• Over four times more likely to make a vendor purchase decision on behalf of their customers.
• Seven times more likely to call a vendor sales rep. |
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